
Every Story you share
has the power to inspire generosity and change.
CFPA’s Donor Impact Newsletter is a four-page print publication all about donor love, organization news, and fundraising touchpoints. Through donor-centric storytelling, as taught by Tom Ahern, each issue shares the impact of donors’ support, celebrate volunteers and success stories, and raises more funds.
To make issues more engaging and interactive, I incorporate custom wildlife illustrations, puzzles, and playful elements that reinforce the themes of the stories. Whether it’s a connect-the-dots activity related to building a bog bridge or a maze puzzle tied to the monarch’s migration, these additions bring a sense of fun and discovery.
Each issue also includes key development touchpoints to encourage deeper fund development, whether through an insert letter, story, sidebar, or callout highlighting monthly giving, legacy giving, campaign support, or major donor society participation. My goal is to ensure that every story not only informs but also inspires philanthropy, turning the newsletters into a fundraising piece.